World Continence Week

 In Awareness Campaigns, Simplifying Product Supply

World Continence Week falls on June 19th and finishes on the 25th June this year and is an annual awareness week to raise the profile of incontinence related issues.

What is the aim of World Continence Week?

World Continence Week aims to raise awareness of the implications of incontinence and educate people more on the condition. The theme of this year’s awareness week is “Incontinence: No laughing matter”, which highlights the seriousness of the condition and fights the problem of people making light of incontinence and accepting it as part of the ageing process. It will highlight that, in fact, this is a serious condition, needing serious treatment to ensure a good quality of life.

What is urinary incontinence?

Bladder weakness or urinary incontinence is where you have limited to no control over when you pass urine. There are four different types of weak bladders which are stress incontinence (urine leaks when you cough or laugh), urge incontinence (sudden, intense urge to pass urine), overflow incontinence (unable to fully empty your bladder which causes leakage) and total incontinence (when your bladder can’t store urine at all and urine leaks frequently).

Nocturnal Enuresis (wetting the bed) is a common form of incontinence also, affecting people of all ages. It can start as early as infancy and is linked to those people who produce a high volume of urine during the night. If you have bladder weakness, you can often wet the bed as your muscles are even more relaxed.

The causes of each type of bladder weakness vary from a weakened pelvic floor, overactive muscles controlling the bladder, blockages to the bladder, birth defects, spinal damage or a bladder fistula. There are also certain things that can increase the risk of having a weakened bladder which includes pregnancy, obesity, family history of bladder weakness and increasing age.

To help combat bladder weakness, it’s recommended that the patient should change their lifestyle, which could mean losing weight and cutting down on alcohol and caffeine. Also, they can try and train the muscles around the bladder to try and strengthen them, which in turn strengthens the bladder.

While they are putting these regimes in place, there are products and medication that can help manage symptoms and limit the effect bladder weakness has on the person’s day to day life.

How can Ashtons Help?

Ashtons has a wide range of products that can help with incontinence in your patients. Among the products we provide are Catheterisation & SheathsDay & Night BagsIncontinence Pads and Pants and Gloves. To view our full range of Continence Care products please visit our online ordering website, call us on 0345 222 3550 or email us at

Continence products are also listed in our Medical Supplies Catalogue under ‘Continence & Ostomy Care’ on page 30.

If you are not currently an Ashtons client, but are interested in our range of medical supplies or setting up an account to order online, please call us on 0345 222 3550 or click here for further information on Ashtons and how to contact us.

Incontinence Facts

The Bladder Control Advice Website has compiled the following facts and figures on incontinence:

  • The WHO suggest that bladder problems affect more than 200m people worldwide.
  • The WHO also said that incontinence is a largely preventable and treatable condition and that it’s “certainly not an inevitable consequence of ageing.”
  • The NHS estimates that between 3 and 6 million people in the UK have some degree of urinary incontinence.
  • Studies suggest that in the UK “major faecal incontinence” affects 1.4% of the general population over 40 years old and constipation affects between 3% and 15% of the population.
  • Women are more likely to suffer from stress urinary incontinence than men. That’s because of the effects of childbirth and the menopause.



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